Data‑center fire safety market boom – Expected to grow from $1.4 B in 2024 to over $3 B by 2034. Eco‑friendly flame retardants surge – Non‑halogenated products projected to reach $7.5 trillion by 2035. Automatic fire sprinkler growth in Europe – Uptake rising due to new regulations and technological advances. Global first‑aid market expansion – Driven by stricter workplace safety rules and increased awareness. Fire‑rated door demand rising – Market expected to exceed $60 B by 2027. Fireproofing materials surge – Projected to hit $2.5 B globally by 2032 due to urban development. AI‑powered safety inspections – Revolutionizing risk prediction, compliance tracking, and accident prevention. Battery‑fire safety regulations – Proposed standards for e‑bikes and e‑scooters address rising lithium fires. Smart suppression systems – Buildings adopting real-time, intelligent fire detection and response tech. VR fire‑drill training – Virtual and augmented reality used for immersive safety drills and simulations. Machine‑learning false‑alarm reduction – Smarter smoke detectors with advanced data models reduce errors. Residential electrical fire surges – Overloaded circuits and aging infrastructure causing urban fire spikes. Community fire‑norm tightening – Neighborhoods enhancing evacuation plans and safety audits. Highway truck fire incidents – Major transport routes increasingly disrupted by vehicular fires. Heatwave‑linked workforce risks – High temperatures causing increased health incidents on the job. Workplace psychosocial hazards – Burnout, stress, and mental health now prioritized in safety planning. Wearables & connected‑worker tech – Smart helmets, vests, and watches boost real-time health monitoring. Fatigue‑driven safety risks – Healthcare and logistics sectors face growing issues from long shifts. Hazardous heat exposure protocols – Employers adopt hydration stations and cooling breaks amid rising heat. Global OSH literacy push – Global efforts to improve safety signage understanding and hazard training.
Emerging Trends & Technology Artificial Intelligence in Safety Inspections. Wearable Safety Tech & Connected Workers. Smart PPE: Sensors and Real-time Monitoring. Virtual Reality (VR) for Safety Training. Data-Driven Safety Analytics & Dashboards. Physical Safety & Risk Management. Fall Protection Systems and Best Practices. Hazard Identification & Risk Assessment (HIRA). Confined Space Entry Safety Protocols. Machine Guarding and Lockout/Tagout (LOTO). Fire Safety: Prevention, Drills, and Equipment Standards. Chemical & Environmental Safety. Hazardous Material (HAZMAT) Handling Procedures. Respiratory Protection in Toxic Environments. Heat Stress and Cold Exposure Management. Indoor Air Quality and Ventilation Control. Waste Management and Environmental Compliance. Health & Wellbeing at Work Psychosocial Risks and Mental Health at Work. Ergonomics in Office and Industrial Settings. Workplace Fatigue and Sleep Deprivation Risks. Substance Abuse Policies and Testing Programs. Occupational Diseases: Prevention and Reporting. Regulatory, Culture & Compliance. ISO 45001 Certification and Implementation. Creating a Culture of Safety: Leadership Roles. Incident Investigation and Root Cause Analysis. Legal Liability and Compliance in OHS. Worker Participation and Safety Committees.

Iranian APT35 Launches AI-Powered Phishing Attacks Targeting Israeli Tech Experts

Iranian APT35 Launches AI-Powered Phishing Attacks Targeting Israeli Tech Experts. A new wave of highly sophisticated phishing campaigns, attributed to the Iranian state-backed hacker group APT35, is targeting Israeli technology professionals, according to cybersecurity experts tracking the group’s activities.

APT35, also known as “Charming Kitten,” has reportedly integrated artificial intelligence into its phishing operations, enabling them to craft hyper-personalized lures and mimic legitimate communications with alarming accuracy. The campaigns focus on stealing credentials, particularly through the use of convincingly fake Gmail login pages and techniques designed to bypass two-factor authentication (2FA).

Security researchers from multiple threat intelligence firms have confirmed that these AI-enhanced attacks mark a significant escalation in APT35’s capabilities. “This is not just a spray-and-pray phishing operation,” said one analyst. “They are using AI models to generate contextually relevant messages that appear to come from trusted sources—former colleagues, industry experts, or even Israeli government officials.”

Fake Gmail Pages and 2FA Circumvention

Victims are typically lured through LinkedIn messages or email invitations to webinars and security briefings, often impersonating legitimate figures in Israeli defense or tech sectors. Once engaged, targets are redirected to cloned Gmail login portals nearly indistinguishable from the real interface.

What makes this campaign particularly dangerous is its method for bypassing 2FA. Experts report that APT35 deploys real-time phishing kits capable of intercepting authentication tokens. “These kits act as middlemen,” said a spokesperson for a cybersecurity defense firm. “As soon as a user enters their credentials and 2FA code, it’s instantly relayed to the attackers—who then gain access before the session expires.”

Strategic Espionage Motive

APT35’s campaign appears to be part of a broader intelligence-gathering effort focused on Israeli tech companies, cybersecurity researchers, and defense contractors. These efforts align with Iran’s geopolitical objectives and its long-standing cyber-espionage campaigns against perceived adversaries in the region.

The Israeli National Cyber Directorate has issued a bulletin urging heightened vigilance, particularly among professionals working in sensitive sectors. “These attacks are targeted, adaptive, and increasingly difficult to detect,” the statement reads. “We urge organizations to implement phishing-resistant multi-factor authentication methods and increase staff awareness through continuous security training.”

Global Implications

The use of AI by nation-state threat actors is a harbinger of what experts warn could be the next evolution in cyber warfare. With tools like generative text models and deepfake media becoming more accessible, the line between legitimate and malicious communication is increasingly blurred.

“This is a warning to the global cybersecurity community,” said Dr. Lior Matalon, a cybersecurity policy advisor. “We are witnessing the convergence of AI and cyber-espionage in a way that challenges traditional defenses.”


Key Takeaways:

Experts urge implementation of phishing-resistant MFA and user education.

Iranian APT35 is deploying AI to conduct targeted phishing attacks.

Campaigns focus on Israeli tech and defense professionals.

Tactics include fake Gmail pages and advanced 2FA bypass methods.

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